CHOICE IS THE NEW TARGETING.
Successful video campaigns
with choice-driven ad consumption.
Welect Mobile
Welect Fullscreen
Welect InStream
Reach the right audience with cookieless targeting
Best advertising impact in the market
Highest user satisfaction even with adblock users
Integrated on over 120 high-reach publisher pages
Fair billing at 100% view-through (CpCV)
HOW WELECT WORKS
USERS DECIDE THEMSELVES
1
INTEREST
Users select a campaign that is relevant to them at that moment. That’s what we call organic targeting.
2
100%
COMPLETENESS
We only charge for 100% watched videos.
3
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CONVERSION
After the video users get redirected to the advertiser's landing page.
BENEFITS OF CHOICE-DRIVEN ADVERTISING
Precise targeting even without cookies
Because of the user's self-determination Welect can offer organic targeting with very high precision.
This is why data-free targeting even in times of GDPR and ePrivacy is possible without any legal issues.
Strongest advertising effect through self-determination
Scientifically proven: Self-determined consumption
of video ads produces a significantly higher
advertising impact than classical video campaigns.
Consumers pay more attention to the video and can process the message better.
Highest user satisfaction even among adblock users
Consumers stay in control and watch the campaigns they choose themselves. This results in higher user satisfaction even among adblock users.
Welect does not get blocked and so achieves a high level of ad server tracking accuracy.
CASE STUDIES
Many top advertisers already run user-centered campaigns at Welect.
Here is a small selection of them:
Read more case studies in our blog:
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HIGH REACH AND TARGET GROUP VARIANCE
Welect is integrated with many premium publishers for maximum reach and high target group variance.
Welect already reaches more than 10 million UU / month.
