Successful video campaigns 

 with self-determined 

 ad consumption 

With Welect ON DEMAND ADVERTISING

Welect MaxMobile

Welect MaxVideo

Welect InStream

Reach the right audience with cookie-free targeting

Activate Adblock users with user-oriented campaigns

Best advertising impact on the market

Reach 10 million UU with Welect video on desktop and mobile

Run multi-device campaigns in the Welect network

Billing per 100% view-through

HOW WELECT WORKS

THE USER DECIDES HIMSELF

1
INTEREST

Users select a campaign that is relevant to them at that moment. That’s what we call organic targeting.

2

100%

COMPLETENESS

We only charge for 100% watched videos.

3

Learn more >

CONVERSION

After the video users get redirected to the advertiser's landing page.

BENEFITS OF ON DEMAND ADVERTISING

Precise targeting even without cookies

Because of the user's self-determination Welect can offer organic targeting with very high precision.

 

This is why data-free targeting even in times of GDPR and ePrivacy is possible without any legal issues.

Strongest advertising effect through self-determination

Scientifically proven: Self-determined consumption

of video ads produces a significantly higher

advertising impact than classical video campaigns.

Consumers pay more attention to the video and can process the message better.

High reach even among adblock users

With Welect adblock users stay in control of their ad consumption and watch video ads autonomously.

 

This is how we provide high satisfaction and impact even in this target group.
 

Because of its user-centricity, Welect is not being blocked and can guarantee accurate adserver tracking.

CASE STUDIES

Many top advertisers already run user-centered campaigns at Welect.

Here is a small selection of them:

Read more case studies in our blog:

image (4).png

Apple

Apple runs on demand advertising with Welect.

access-app-application-apps-267399.jpg

Facebook

Facebook connects people and builds user-oriented communication with Welect.

hasselhoff_bike.jpg

Mobile.de

Mobile.de and David Hasselhoff wow the audience with the “Moped Rider” campaign.

HIGH REACH AND TARGET GROUP VARIANCE

Welect is integrated with many premium publishers for maximum reach and high target group variance.

 

Welect already reaches more than 10 million UU / month.

WHERE YOU KNOW US FROM

W&V, October 2020
Mediaplanung: Qualität schlägt Quantität
Adzine, September 2020
Alternative Datenquellen – Targeting neu gedacht
KressNews, June 2020
Wie Olaf Peters-Kim Publisher mit Werbung-on-Demand-Lösungen durchstarten lässt
Meedia, September 2020
Welect liefert Werbung
auf Wunsch
ONEtoONE, August 2020
On-Demand-Videowerbung: Pro und Contra der Wahlfreiheit
Adzine, April 2020
Das genaueste Targeting übernimmt der User immer noch selbst
 

CONTACT US

Platz der Ideen 1

40476 Düsseldorf

+49 211 1581 9744

© 2021 Welect GmbH | Platz der Ideen 1 | 40476 Düsseldorf

  • Instagram - Schwarzer Kreis
  • LinkedIn - Schwarzer Kreis
  • Twitter - Schwarzer Kreis
  • Facebook - Schwarzer Kreis