Successful video campaigns
with self-determined
ad consumption
With Welect ON DEMAND ADVERTISING
Welect MaxMobile
Welect MaxVideo
Welect InStream
HOW WELECT WORKS
THE USER DECIDES HIMSELF
1
INTEREST
Users select a campaign that is relevant to them at that moment. That’s what we call organic targeting.
2
100%
COMPLETENESS
We only charge for 100% watched videos.
3
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CONVERSION
After the video users get redirected to the advertiser's landing page.
BENEFITS OF ON DEMAND ADVERTISING
Precise targeting even without cookies
Because of the user's self-determination Welect can offer organic targeting with very high precision.
This is why data-free targeting even in times of GDPR and ePrivacy is possible without any legal issues.
Strongest advertising effect through self-determination
Scientifically proven: Self-determined consumption
of video ads produces a significantly higher
advertising impact than classical video campaigns.
Consumers pay more attention to the video and can process the message better.
High reach even among adblock users
With Welect adblock users stay in control of their ad consumption and watch video ads autonomously.
This is how we provide high satisfaction and impact even in this target group.
Because of its user-centricity, Welect is not being blocked and can guarantee accurate adserver tracking.
CASE STUDIES
Many top advertisers already run user-centered campaigns at Welect.
Here is a small selection of them:
Read more case studies in our blog:
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HIGH REACH AND TARGET GROUP VARIANCE
Welect is integrated with many premium publishers for maximum reach and high target group variance.
Welect already reaches more than 10 million UU / month.
